Product-Market Fit Book

How to Build a Business That Scales

Download the free e-book now!

Including Success Stories of Bexio, Xovis and Cron

Section I & II available now:

Understanding Product-Market Fit

How to focus on Product-Market Fit

Section III available later this year:

✓ How to iterate towards Product-Market Fit
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What people say

"Reaching a strong product-market fit has truly been a game changer for the success of Bexio. That's why I highly recommend delving into this book and learning as much as possible about how to achieve product-market fit."

jeremias-meier

Jeremias Meier Co-Founder of Bexio, Partner at session.vc

"This book has what it takes to become a standard work in the startup environment. It deals with a startup's fundamental question: How can I grow successfully? This book answers that question in a credible way."

thierry-kneissler

Thierry Kneissler Co-Founder Twint, Board Member of various startups

"Product-market fit is one of the most important pieces of the puzzle for a startup's success. Understanding PMF is critical to avoiding premature scaling. This practical guide takes you through the challenges of product-market fit step-by-step."

lukas-froesch

Lukas Frösch Director Entrepreneurship at Swiss Economic Forum

"Many startup founders talk about product-market fit, but very few have a systematic approach to achieving it quickly and cost-effectively. The structured approach presented in this book is a great guide to reach product-market fit faster and more efficiently."

thomas-duebendorfer

Dr. Thomas Dübendorfer Internet Entrepreneur, Angel Investor, and President at SICTIC

"This handbook is a powerful read for investors to secure a well-use of provided funds and enhances the chance of a positive return. It is in the interest of investors to avoid premature scaling. Therefore, the importance of a strong product-market fit before scaling cannot be underemphasized."

ruediger-petrikowski

Rüdiger Petrikowski Vice President at ZID KMU Capital, Regional Director Berne at SICTIC

"This book is an easy read, packed with relevant facts, clear use cases and quotes that hit the mark. Written from a start-up perspective with personal experience, it's a practical guide that motivates and reminds entrepreneurs of the challenges they may face, including the pitfalls of rapid growth."

kathrin-wolff-schmandt

Kathrin Wolff Schmandt Board Member/Strategic Growth Specialist / Innovation Accelerator